What’s a Customer Really Worth?
Few topics engender as much passionate debate as the the value of a customer. While most everyone agrees they’re important, there’s less consensus on what they’re worth.
What’s a Customer Really Worth?
Month: September 2021
Hiding in Plain Sight
Hiding in Plain Sight
Recently, a client told me of a change in a key executive position in his company. After about 18 months in the job, this individual decided to leave on their own accord. The reasons for their departure became crystal clear within just a couple of weeks.